Multi-touch software brings all your brochures, video, web, graphics, maps alive at your touch.

Exhibitors world-wide face significant challenges on how to recoup the cost to exhibit. Whether you are a small home based business, small manufacturer or a major force in the market every exhibitor faces similar challenges.

Multi touch content

Do you have these pressure points to cope with?

– how to be more dynamic than the boring “How can I help you?”
– how to achieve high quality interaction with visitors
– not getting the dreaded, “just looking thanks”
– experiencing dis-interested gazes
– visitors who simply seem lost
– how to increase visitor interaction time
– reducing expo print budgets to $0
– finding time post expo to process all the contact details into a database
– share relevant media that leave a strong impression.
– establish positive connection with visitor for post show followup.

It all starts with the moment a visitor approaches your stand and how you can achieve their attention and their time before they walk off. That crucial 60 seconds the visitor is thinking will I stay or try and get away to find something else more interesting. When the visitor finally walks off after spending time with you, you want them thinking “good they will follow-up and with me next week” and not thinking that they wasted 5-10 minutes with your sales pitch and that you are of little relevance to them.

Part One Video using actual content for an expo.

That is where multi-touch surfaces come into their own. Simply playing a video or PowerPoint on a screen on the wall in the hope that this is going to engage the visitor for 5 minutes is a fallacy.

In this 2 part video we show you how web sites, photos, catalogues, presentations, videos, maps and hot spots can all be used to give you instance access to engage dynamically with visitors.

Todays visitors wants to be entertained, go down a discovery and be wowed with what you have can show or demonstrate. The power of the multi-touch surface driven by a powerful software that uses your existing media is now a reality. We can not make you into a super sales person, fully coherent, engaging but we can give you a major tool that can put you ahead of your competitors that was once only affordable to the big guys.


Contact us now to discover how multi-touch can work for you.

ICE AV Technology Ltd
Holo-Info-Desk
Auckland, Zealand

Tel +64-9-4142348
Skype iceavtechnology
sales at holodesk.biz
http://bit.ly/holoinfodesk

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InvestAuckland utilises a pair of Holo-Info-Desks multi-touch systems to get in touch during the Volvo Ocean Race

Holo-Info-Desk

Many companies world-wide are discovering the power of engagement with multi-touch as it allows visitors to access a diverse and extensive range of content right at their finger tips. This provides a dynamic conversation to occur spontaneously and the for the host to move between and access content in a seamless manner.

Auckland City Council’s lead development agency is using the multi-touch HoloDesk to create dynamic engagement in the DHL Marine Innovation Showcase. InvestAuckland and agency within ATEED, is challenged with promoting Auckland as an idea location for investment or establishing a company. The marine showcase will run in conjunction with the Volvo Ocean Cup race Auckland stopover running from 9 – 18 March. InvestAuckland was keen to move away from simply handing out brochures and had previously used the HoloDesk system at The Cloud Innovation Showcase during the Rugby World Cup 2011 as part of the Business Club activities.

Brochure Selector

There is now a significant global trend with the rapid converge to digital interaction whether it is on a smart phone or large format screen. The market has accepted that finger touch on a display surface is a desirable technique to access content. In fact it draws on one of the most fundamental behaviours since our birth, that is we want to touch things. Whether it was wanting to hold, feel, gain a sensation of quality, the action of touch gives us a sense of exploration, ownership and discovery. In the digital environment we have now gone beyond just being content to watch a promo clip or presentation on a screen, today we want to touch it and manipulate the content.

Interactive Brochures on the Holo-Info-Desk

Now with the persuasive nature of multi-touch on a iPhone, iPad, Samsung Galaxy or Kiosk, touch is here to stay in your pocket, desktop, window, floor, wall and display. Currently there are 360,000 Android phones coming online per day that reinforces the acceptance of touch screens as part of our daily lives. On the Holo-Info-Desk websites, graphics, video, photos, maps all come alive in a touch environment typically starting at 32 inch size up to wall size displays. the power of our software takes the complexity out of creating your owned themed and customised multi-touch environment.

InvestAuckland at the DHL Marine Innovation Showcase as part of the Volvo Ocean Cup Race