Survive and Thrive Conference uses The HoloDesk for scheduling the Sounding Board Sessions

Survive and Thrive

New Zealand is well known for its creativity and various participants have international acclaim in the cinema, pottery, art, photography, acting, digital media and design sector. The Survive and Survive Conference is a platform that brings together those active in the industry.

HoloDesk in action at Survive and Thrive 2012

Holo-Info-Desk was asked to participate with Thrive & Survive 2012 which we did with a partial sponsorship at this year’s Thrive and Survive in the Owen Glen Building July 5th, 2012.

The Holo-Info-Desk enabled attendees to register for the Sounding Board Expert Interview sessions and then later in the day to explore the photos that documented the conference.

The configuration used was a Single Edgeless HoloDesk where we used a a programmed PDF registration document that could be completed by touch action using a virtual keyboard.

Interactive Touch screen

Holo-Info-Desk being used in photo browsing mode

The idea to use the HoloDesk came about from earlier work ICE AV had with ATEED (Auckland Tourism Events and Economic Development – A City Council Organisation) and to match the registration process to some thing more high tech than a felt tip white board that had been used during the 2011 event.

The Holo-Info-Desk reflected the theme of the 2012 conference “We Need to Talk about the Future”, something Candy Elsmore, Project Director from Arts Regional Trust, reflected with her web thoughts
“It takes creativity, thinking and sheer hard work, especially if your ideas are ahead of the crowd. This year, Survive & Thrive is especially focussed on people, projects and organisations who, through their work, showcase leading edge approaches.”

During Survive & Thrive 2012, participants were inspired by guest speakers, got down to business in the workshops with people who have walked the walk and connected with people in a meaningful way in the networking activities. Practical tips and tools from specialist advisors [acting as a sounding board for brilliant ideas and sticky problems]. The expo allowed people connect with people and groups.

Touch Screen Registration Form

In 2001, The Big Idea (Te Aria Nui) website was launched by then Prime Minister, Rt Hon Helen Clark to open up connectedness and, accessibility for work and income opportunities, but it also allowed straightforward navigation around the creative industries. Today the The Big Idea Trust has as its guiding strategy to drive creativity into all sectors of New Zealand society.

For the very first time, individuals, organisations and companies in the creative sector could identify and relate to each other in one, online home. The website connected people, allowing important networks to develop on personal, local, regional and international levels. Creative talent could now link with industry, science, commerce, health or agriculture and The Big Idea could actively promote the building of relationships across sectors.


Digital Touch Points: The Power of Multi Touch. Free Seminar

Learn how to use the power of Multi Touch and Holodesk to Engage with customers like never before.

ICE AV Director, Kevin Andreassend will be presenting at the North Harbour Business Expo with his seminar “Digital Touch Points – the Power of Multi Touch”. It will include a live demo of the HoloDesk system on how business owners can utilise the HoloDesk system to invigorate and take their customer engagement to a new level.

Free Seminar at Business Expo

Learn how to use the power of multi touch to revolutionise your marketing activities.

By utilising existing content such as photos, brochures, web sites, videos, You Tube, Facebook and placing it into a multi touch environment, businesses are able to cut thru the clutter and distractions visitors face in expos by using the most natural of all senses know to man …… multi touch.

By using a HoloDesk system exhibitors can easily capture the undivided attention of visitors instead of the “no thanks, just looking” syndrome.

Location North Harbour Stadium, North Shore, Auckland.
Date 17 May 2012. Time 3pm. Seminar Room 2
COST Absolutely FREE with NO COST parking.

The seminar is part of the North Harbour Business Associations Business Expo featuring a number of North Shore businesses.

Timeline Module added to the Holo-Info-Desk for enhanced media access.

The powerful multi touch interactive software powering the Holo-Info-Desk receives further enhancements for April. the Timeline multi touch module allows further flexible on how a user accesses media. Based on the concept of an ageing Timeline creates an innovative way to access via content folders and files by sliding along the time line with a touch interaction.

By presenting your media through a timeline menu , visitors swipe through a menu with your own designated topics.

Omnitapps Time Line

Holo-Info-Desk software


– Create a timeline, Create your folder structure that is displayed in a horizontal menu.

– Create a storyline, Instead of names like 1990, 1991, 1992, use 01History, 02Present, 03Future.

– Show related content, Fill your folders with content, photos, video and PDF.

– Browse through your PDFs, go from page to page by sliding.
Media can contain PDF, images and video.

The media can be scaled and rotated through touch.
Show your milestones, dates, products, etc. in a timeline.
After selecting one of the subjects the associated media will appear.

In the Admin section you create a timeline, create your folder structure that is then displayed in a horizontal menu. This allows you to show related, by loading content into the folders with content, photos, video and PDF. The User then slides through
your content browsing from page to page by sliding along the Timeline.

Personalize your features:
– Application name.
– Media folder location.
– All used text.

– Background content screen.


– Spacing between menu items.
– Menu item text color.
– Time before PDF- and video media closes.
– Maximum scaling.
– Initial media size.
– Menu button image or default button image selection.

This added feature is offered free for all existing licensed purchases.

Holodesk software

Holo-Info-Desk assists companies exhibiting at expos to reduce their print requirements.

In today’s environment there is a major drive to reduce wastage and none more so in the area of printed material for expos. Going Green is not just desirable but thanks to the software powering the Holo-Info-Desk is easily achievable.

To understand the background to this is we need to consider the big picture in regards to the use of brochures, catalogues and current trends in the expo environment along with consumer behaviour.

First please do not get us wrong, printed brochures and the like are still valid and very useful in today’s business environment. However we have all been to expos gathered up the brochures and collected a flyer and I would guess in many cases you may not have had a second look at them, they have been lost, still stored on the expo bag in the corner or event thrown out.

Brochure Requestor

The Brochure Requestor could save $1,000's off your print bill

The market is more hungry than ever before for information, the thirst for product and service information will only grow. Freighting large qty of brochures for international expos is rising in costs….and then what do you do with all the material that was never stuffed into an expo bag. Information is becoming redundant and out of date more quickly. Is your carefully produced brochure simply an expo bag stuffer? Have you considered that your expo brochure could be preventing valued discussions with your expo visitors. If they have your brochure why would they need to talk to the sales staff?

So how does a exhibitor large and small cater to these challenges?

– Print more brochures?
– Print more often?
– Print in the city where the expo is?
– Find a way to develop printed material more quickly?
– Leave the printing to Just In Time?
– Reduce the pages printed?
– Use black and white instead of colour?

When sales staff use the Holo-Info-Desk as a sales surface in an expo with a strategy and process in mind, the Brochure Request function will achieve a number of key results. One of which, is that the visitor will have actually been talking with your sales staff about your product and services and they will have naturally captured the visitor name and email address as part of the process which is automatically entered into a excel compatible database.

First keep in mind that the Holo-Info-Desk is not a play toy or designed to entertain the expo sales staff. Its designed to enhance your company engagement with the expo visitor – whether it is in the Competition Mode, Product / Media exploration mode….bottom line it is there to win you business and help the expo visitor understand your company further, your products and services. So how how does this relate to printed brochures?

With the Brochure Request function in the latest version of the software, users simply enter their name/email address select the brochure they are interested in and then choose the delivery mechanism – Email, Auto Save to a USB memory stick or if a printer is connected then it can be Automatically Printed.

Holo-Info-Desk media brochure

Ideal for automotive industry exhibitors and is one off the shelf model already available.

The Holo-Info-Desk systems deliver huge savings for companies wanting to minimise their print bills at seminars, expos and retail applications. In areas like museums or at galleries where often it is not possible to take away printed material, the Holo-Info-Desk adds new benefits.

The obvious advantages when your “print media” is on the Holo-Info-Desk philosophy can be catogorised as follows.

1 – The sales expo staff decide on the spot what will be printed.
Each printed brochure is printed for an exact enquirer based on conversations.
2 – Providing the option of sending to the visitor by email is extremely efficient especially if you have many to send the information to and this function is available on a touch button.
3 – And to really make the customer feel very special, valued and will never throw away your material we offer the USB function. This option provides long term value with numerous options as follows:

Holo-Info-Desk digital media brochure

The Holo-Info-Desk Digital business card can contain all your media, offline web site, custom decals and printing.

1 – Simply insert the branded USB memory card into the computer and the brochure is saved.
2 – Load the material before the expo onto the USB card and only give to qualified prospects
3- We can load all your material at the time of manufacturing your custom and branded memory card. This can feature full colour printing
4 – We can programme the memory card at time of manufacture that the material can not be deleted or over written.
5 – We offer a variety of memory card capacity and in a wide variety of shapes and sizes.

The memory card can hold many kilograms of equivalent paper brochures. I recall leaving one international conference in pre-internet days with about 60kg plus of catalogues and brochures in 4 cartons. The beauty of the Holo-Info-Desk system is that you can also include product videos, company intro video material, demo video that would also be installed on the Holo-Info-Desk for the visitor experience.

Just this morning a manufacturing colleague mentioned that the one thing that you are guaranteed to run out of at the expo is writing pens and sweets….. we love to collect freebies from exhibitors which makes the Holo-Info-Desk custom USB cards even more desirable item for qualified visitors.

If you would like to discuss how you can reduce your printing costs, prevent brochure churn, go digital then please contact us for a free no obligation discussion.

This article can be downloaded from this link in PDF format.

Contact ICE AV, Interactive Division,
Tel +64-9-414 2348, Email sales at holodesk

Digital Touch Points Seminars give valuable insight

This past week the ICE AV team with Wellington partner, Shout Group have been sharing with senior executives from various well known Wellington companies on a range of latest generation software and hardware technologies that can help them rise above the communication noise.

The seminar series titles Digital Touch Points described a number of techniques that can enable theatre, engagement, referrals, connection, endorsement, data access, digital interaction. By using software and hardware from the ICE AV Cataloq we are designing unique solutions.


ICE AV Founder shares during Digital Touch Points seminar

By integrating body motion, GPS, mobility, ultra sound, touch sensitive surfaces, integrated software, digital displays, we were able to demonstrate how businesses can engage with their fans and clients in a completely new way combining online, offline, mobility with social media and leading edge audio visual technologies.

We were delighted with some of the feedback that included “that was amazing what you showed, I have never seen that before, definitely be in touch, you have give us so many ideas”. It proved to us that businesses are hungry for genuine and honest non sales pitch information, and to gain insight how to use technologies, converge them as we spread out a table of capabilities.

ICE AV and Shout Group will be planning to conduct further Digital Touch Point seminars in NZ to fire up the imagination of business owners so they can create unique customer Digital Touch Points.

Holo-Info-Desk is a Silver Sponsor at the Event Camp Auckland 2012

Holo-Info-Desk is delighted to be a Silver Sponsor of the first ever Event Camp Downunder, here in Auckland and with a digital link across to the Australian event running simultaneously and in conjunction with.

The event starts on Sunday 25 February. For New Zealanders the event will be via a free virtual hookup with streamed video from the comfort of your 42 inch monitor or your tiny smart phone screen. The Monday will be an in person event at the
The Brewery Britomart

Event Camp

Speaker presentations will be objective, innovative and with an eye on the future and current trends. They’ve been asked to give us real life war stories and case studies we can learn from (no product pitches!) and they’ll inspire the audience to discuss their insight and examples of what is working and ‘what’s coming next’.

The speakers on-site in Sydney will have a half-hour slot each. The Pod and Remote speakers will have slightly less time – but each speaker is encouraged to include a question session and polling of the audience.

If you subscribe to this blog and wish to attend we have a few complimentary tickets available for the paid Auckland on venue day (Monday 27 Feb). Post a comment saying why you would like to attend.

The Twitter hashtag is #ECDU12. The event also runs concurrently in Barcelona and London.

The informative Auckland speakers will be presenting via the touch technology which we expect will be a first for all the presenters. Instead of the rigid mouse click for next slide speakers style of presentation, they will instead stretch, touch and physically engage with their presentation.

Exciting new multi touch content management software

Multi touch content management in 2012 has already started with the exciting release of Version 2, the latest of the OmniTapp software powering the Holo-Info-Desk.

Over the last 6 years multi-touch surfaces required significant budget and access to some high quality programmers to create that engaging experience. Now with the latest version of Omnitapps there are a range of excellent applications within the suite of multi-touch applications.

In this video we have a short chat about some of the features available in Version 2. With Version Two it can now be used with Multi Touch and Single Touch hardware.

The ability to utilise your existing media such as graphics, video, pdf, along with web sites, google maps all come to life allowing users to drill down for information and have a visual and touch experience. It is the 21st Century canvas that converges, watching, reading, interacting, exploration, manipulation, listening. Whether it is for a museum, retail shop, technology centre, office reception, street window, venue foyer the interactive surface converges the photo, video and brochure with the screen for user control.

The Holo-Info-Desk is powered by the unique Omnitapps multi-touch application suite present your products and services. Allow users to interact with product photos, videos, brochures and even web sites within a multi-touch environment or create unique gaming experiences based around your product or services. Holo-Info-Desk is the large format surface that delivers the very latest experience allowing users to interact with all manner of content and media.

Software Features Brochure download

Suite Description for version 2

Present websites, YouTube videos, PDF files, images and videos within a multitouch environment. The MediaWall makes it possible to present selected files and websites to multiple users in a multi-user touch environment. Through multi-touch, users can simultaneously view different files, browse through websites, view Google Maps and (YouTube) Videos. The media can be scaled and rotated through multi-touch gestures. Besides viewing it is also possible to draw and make notes directly on the media. MediaWall is the ultimate multitouch presentation tool!

Give your touchscreen an iPad look with the photo Slider function.
The Slider presents images using a slider. By swiping left or right the next picture comes in. Naturally, you can select the pictures yourself. Swipe through images with just a flick of your finger in our infinite slider.

With the Marker function you can add extra content to your images through markers. Add touchable markers with specific content to your images. Markers can contain multiple PDF, Video and image files.

Multi touch maps

interactive multi touch google maps

With the brochure Request function you no longer need paper leaflets. Request is completely focused on providing your visitors / customers with a simple tool to acces the information they are looking for. You do not need paper leaflets anymore. Visitors interested in brochures can view these on the screen and requests them directly. You can export the information entered at a later time from the database so you can handle all requests.

Entertain your visitors and collect name and address information with the Puzzle game!
With this multitouch puzzle you need to solve the puzzle as soon as possible. This is done by rotating and dragging the various puzzle pieces. The puzzle image is configurable by the user. Participants must enter their name and address information before they can try to beat the highest score. Form, to collect personal data.

Entertain and inform with the Quiz!
The OmniQuiz informs and entertains your participants in a unique way. The participant must answer a number of multiple choice questions as fast as possible. The answer to the questions can be found by examining a photo. The photo needs to be scaled and rotated by multi-touch gestures to find the correct answer.

Challenge your visitors with this interactive shuffle game. Shuffleboard, the board game in which stones are pushed towards the goals, if they arrive you get the number of points that belongs to that goal. The total points are the final score. Play with two players at once an exciting game of shuffleboard. Determine the look of the stones and shuffleboard. Obviously, the scores are recorded and name / address in order to collect data. Highscore, here the top 10 scores are shown.

Interactive Welcome screen
Welcome your visitors with the Splash Welcome Page. Welcome your visitors with their company logo and visitor names. After touching the screen the main application menu is shown.

Match is a competitive multiplayer game for your multitouch screen.
With Match you need to match the correct images to the correct categories. The game can be played with 2 to 5 participants. The categories and the photos are fully customizable and can be used for expos for example to engage with customers where they need to match photos with product or service categories. A game that can be played by multiple people at the same time.

The VideoJukeBox.
This is a user-friendly touch screen interface and allow users to easily choose which video they want to start. The application is completely configurable. So you decide which videos will be shown. Gallery with videos, thumbnails of videos are displayed horizontaly. You can touch a video to select.

The Tickertape shows your current information in a ticker tape. This can be text, but also an RSS feed. With the tickertape you can always display your selected information inside the start page. Clock that shows the current system time in 24 hours (18:00 instead of 6:00 pm)

Present your location-based content through the Map application and allows you to place markers on a Google Map and link your own information to the markers. Google Map, Google Map satellite or map view, zoom through multitouch gestures. Place your markers, mark your locations with markers Show marker related content, link content to your markers, photos, video and PDF. Browse through your PDFs, go from page to page by sliding, using multitouch zoom. Assign a QRcode to your markers, generate a QR code for each marker based on your site.

Browse the internet on (multitouch) screens. View multiple websites simultaneously in a multi-touch environment. Websites are preloaded by using the full website url (including http://) to a text file (.txt)

The single website browser for your Touchscreen. With the TouchBrowser you can easily browse the internet. Comes with an onscreen keyboard.

The Administration back end is easily accessible allows you to easily and quickly configure all the applications as desired. The Configurator makes it easy to manage all applications from one central location. You set your media files to show, the background images, data fields, etc. In short, you control it all from one simple application. Settings, in the configurator enable every application to be customized.